NICHOLAS LALLA is an urbanist and social entrepreneur, working at the intersection of economic development and emerging technology. He is the author of Reinventing the Heartland, forthcoming from HarperCollins in March 2025. Lalla founded Tulsa Innovation Labs, an organization deploying over $200 million to build northeast Oklahoma’s innovation economy. He previously led Cyber NYC for the New York City Economic Development Corporation, a cybersecurity initiative The New York Times called “among the nation’s most ambitious…” Earlier in his career, at the Urban Land Institute, he launched a national resilience program for cities combatting the effects of climate change. Lalla has written for Newsweek, Fast Company, Stanford Social Innovation Review, and Next City, among other outlets. He can be found online at nicholaslalla.com.